DesignThinkers is Canada’s largest annual graphic design conference that focuses heavily on its speakers, which is the primary determining factor in whether or not people will attend. But rarely do we highlight the speakers and bring them to the forefront of the visual system.
THE CONCEPT
The dynamic identity weaves together the diversity of thought & insights of the speakers into an energetic visual tapestry under the concept "Sound On”. The system celebrates the voices of all its speakers through an ever-fluctuating range of executions and posters for each speaker. City-specific identities for Toronto & Vancouver were spun out of the master identity to highlight their distinct lineups.
Design Directors
Mooren Bofill, Jacqueline Lane
Designers
Natalie Papanikolov, Hannah Lee, Cody Sennyuen
Creative Director
Paul Little
Website Development
Array Of Stars
Applied Arts 2021 Winner
Entire Promotional Design Program
Agency
john st.